Fjällräven
[EVERYONE SPEAKS ADVENTURE]
Swedish (like “Fjällräven”) might look difficult to pronounce, but adventure is something everyone can understand.
Celebrating the Swedish language and Fjällräven’s history as an outdoor brand that inspires a passion for nature.
OOH
:06 SPOTS
[EXTENSION]MÜPPET ÄDVENTYR
[ACTIVATION]DUOLINGO: ARCTIC FOX ADVENTURE
Produced as a student at VCU Brandcenter.
Responsible for copywriting, co-concepting, and obligatory Muppets cameo.Produced with
Kyle Brubaker (AD)