eBAY
[The eDrop]Created for D&AD’s 2023 eBay brief.
Produced with:
Alyssa Moreno (AD)
Alex Fried (AD)
Lucie Desvallees (CW)
Alexis Caravas (XD)
Produced with:
Alyssa Moreno (AD)
Alex Fried (AD)
Lucie Desvallees (CW)
Alexis Caravas (XD)
THE eDROP
Welcome to eDrop – limited time themed drops powered by eBay.
eDrop is an app. But more importantly, it’s a countdown, where every week is a new opportunity to be on the pulse of what’s hot. We’ll announce themes with paid social and sellers will spread our message even further with social sharing features – providing only a tease of what’s to come.
With eDrop, we’ll drive young people to think of eBay when they resell their items – and engage passionate communities by establishing eBay as the place where trends never die.
eDrop is an app. But more importantly, it’s a countdown, where every week is a new opportunity to be on the pulse of what’s hot. We’ll announce themes with paid social and sellers will spread our message even further with social sharing features – providing only a tease of what’s to come.
With eDrop, we’ll drive young people to think of eBay when they resell their items – and engage passionate communities by establishing eBay as the place where trends never die.
LEGO USE CASE
BAND TEES USE CASE
POTENTIAL LTOs
THE APP
