Maxwell House

[GOOD SINCE THE FIRST DROP]

Giving new life to an old brand by embracing good old-fashioned frugality... and a Mid-Atlantic accent.






THE ORIGIN STORY
 


:06 SOCIAL



OOH
 
 

RADIO




Produced at VCU Brandcenter.

Responsible for: creating character, co-concepting campaign, video scripts, co-writing headlines, animation direction, audio recording & editing.
Produced with
Rose D’Amato (AD), Alley Steele (CW), Caroline Hastings (XD), Kennedy Thompson (ST), and Mia Douglas (CBM).

Featuring myself as the voice of Maxwell House.
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