eBay

[The eDrop]

Welcome to eDrop – limited time community drops powered by eBay.



eDrop is an app. But more importantly, it’s a countdown, where every week is a new opportunity to be on the pulse of what’s hot. We’ll announce themes with paid social and sellers will spread our message even further with social sharing features – providing only a tease of what’s to come.

With eDrop, we’ll drive young people to think of eBay when they resell their items – and engage passionate communities by establishing eBay as the place where trends never die.


LEGO USE CASE



BAND TEES USE CASE



MORE POTENTIAL LTOS



THE APP





Produced as a student at VCU Brandcenter.

Responsible for co-concepting, co-copywriting, and co-writing app copy.
Produced with
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